How to Get Positive Reviews for Small Business
We are surrounded by small businesses which include tuition classes, street food stalls, goldsmiths, barbers, and every other store from which you purchase anything or any small service such as local broadband services are an example of small business.
Where we are facing huge backlash in big companies, these small businesses can raise employment and we can say they can revive our negative GDP too. A positive review of a small businessman can make him smile and give him the courage to work harder towards bigger goals.
How???
- Digitalization:
According to Business Standard in the past 15 months 1.5 million small businesses have adopted RazorPay which directly indicates that we are rising as the digital country and it has become necessary to include Gpay tags and other sources of digital payments and if not then you are not utilizing digitalization.
By providing customers another way of payment we are giving them the facility to make transactions simple which will directly get marked positive reviews for a business.
- Cleanliness:
Small businesses mainly rely on laborers and these labors are mostly unknown to how things should be kept in a clean manner as any Namkeen factory (small scale) will be considered as small business and will rely on laborers and if we get a surprise inspection and unable to make them believe that we keep things clean, will get huge backlash on sales and will lose the trust of our loyal customers.
This will also apply to health concerns and in businesses such as street stalls and others. So what we can really do is make cleanliness a necessity and will directly get impact as a clean and healthy product in the mind of consumers.
- Skills:
After all only thing that does matter in business is your skills and how precisely you are dedicated to your work. If your skills are far older than the requirements then you will be recognized as an old uncle and will not be able to satisfy them with your skills.
So what we can actually do is learn new skills which are relevant to your business and serve your customers with your newer skills which no one has seen before such as new flavor, new hairstyle, new design, or any special new product. This will automatically get a positive review and make you stand out from your competitors too.
- Pricing:
If we talk about developing nations such as India, Srilanka, Nepal, Pakistan, etc. The main factor above all for us is Price of Product. We can learn this pricing strategy by Brand named Xiaomi which sold their phones at very cheap prices with better quality which disturbed the whole market and made them tech giant.
We can also do it by setting up less profit margins for our products and selling them with the best quality available in the market. This will not only increase sales but also give a positive impact to your business that he is selling goods at very affordable prices without compromising with quality.
- Equal Opportunities:
We often get surprised and overwhelmed when we see any women working at small businesses. An example is reliance petrol pumps where we often see women which creates a positive impact in our mind about reliance.
We can also apply this to our small business and when people will notice that you are providing opportunities to women also it will directly impact as positive feedback.
- Being Helping hand:
Let’s suppose you own a food stall and you get a beggar so rather than abusing him, Serve him food, If you get a customer who lost his wallet and forget at home, give him a smile and say “its ok sir, Pay me anytime you wish” will show your interest in humanity above everything and will give you huge positive reviews.
- Customer Services:
We often leave when we find a lot of people already waiting at our favorite vendor or If you’re trying to call your local broadband service provider and not receiving calls will directly lead to a bad impact on customer satisfaction.
What we can do is hire some people to reduce the burden at a specific point or we can start a customer call center at a small scale which will be remarked at initiative to serve your customers in a better manner. If your customer gets a positive response from your services will directly get you positive ratings.
- Goodwill Gesture:
Suppose you are an owner of a small restaurant and somehow your customer’s kid throws food at his father, Now this is not your fault but what you can do is gift him a new shirt.
Or suppose your client is waiting for you at the office but you are not there but your staff lets him wait and serves him snacks. These are known as goodwill gestures that show your efforts towards customer satisfaction and will directly get you positive reviews.
In conclusion, we can say that the very organic way to get a positive review is by satisfying your customer. The way you organize things, help others and value the customer above your sale is everything you need to get positive reviews. How often you get out of the way to satisfy your customer will regard an example of mankind which will be regarded just more than positive reviews.